Coffee Market Growth Accelerated by Increasing Demand for Speciality Coffee
Coffee is one of the most beloved beverages consumed
worldwide. It is known for its rich aroma and stimulating effects. Coffee beans
contain caffeine that provides energy and focus. Speciality coffee like
espresso, lattes, cappuccinos etc have gained immense popularity due to their
diverse flavours and presentation. The booming foodservice industry has further
propelled the demand for speciality coffee drinks. The global Coffee Market is
estimated to be valued at US$ 132.99 Mn in 2023 and is expected to exhibit a CAGR of 11% over the forecast period
2023 to 2030, as highlighted in a new report published by Coherent Market
Insights.
Market key trends:
The growing demand for speciality coffee has accelerated the growth of the global
coffee market size over the recent years. The introduction of
innovative coffee flavors and presentation styles by cafes has fueled the
interest of coffee enthusiasts in experimenting with different
varieties.Moreover, coffee shops boosting experience through attractive
ambience and personalized services have attracted many customers. Social media
promotions by coffee chains updating new offerings has also increased their
reach. Growing health-consciousness and perceived benefits of coffee in
moderation are supporting the market. However, price volatility of raw coffee
beans remains a challenge.
Segment Analysis
The global coffee market is segmented into roast and ground coffee, instant
coffee, coffee pods and capsules according to product type. The roast and
ground coffee segment dominates the market and accounts for over 40% share.
This is because roast and ground coffee offers flexibility in brewing, gives
fresh coffee aroma and flavor. Consumers prefer roast and ground coffee for
daily consumption due to familiarity.
Key Takeaways
The global coffee market is expected to witness high growth.
Regional analysis: North America holds the major share in
the coffee market currently. The United States is the largest consumer of
coffee and accounts for over 30% of global demand. Growing health awareness and
adaptation of on-the-go lifestyle are propelling the market in the region.
Europe is the second largest market and Keurig Dr Pepper, Jacobs Douwe Egberts,
Nestlé Nespresso are key players in the region.
Key players operating in the coffee market are Bristol-Mye Squibb, Keurig Dr
Pepper, Jacobs Douwe Egberts, Nestlé Nespresso, Starbucks, The Kraft Heinz
Company. Starbucks has the largest global footprint with over 33,000 outlets
across 80 countries. Jacobs Douwe Egberts and Nestlé Nespresso focus on instant
coffee and pods/capsules respectively. Keurig Dr Pepper leads the single-serve
coffee brewing systems.
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